Sunday, April 22, 2012

Positive effects of IPL

Why IPL is such a mega hit event - for all of us?

Indian Premier League (IPL), the glamorous baby of Board of Control for Cricket in India (BCCI) has now entered in its 5th year. For any newly organised event this is sufficient period to make a mark - and so did  IPL, in style. At the beginning of first season in 2008, nobody knew what shape IPL will take. The only know thing was that it may have inspired from English Premier League - ace football league - as far as concept of format was concerned and it was to be played in India - where Cricket is religion.

While taking its shape, IPL has already impacted Cricket, Business and Entertainment. The effects of IPL, there are several - positive and negative. Let's talk the positive effects of IPL.

  1. Cricketing Effects

  • Youngsters get experience, money:

In country like India, sports is not generally something parents ask their children to persue. Because, if you reach to the top, only then, you get money, fame and can secure your life. Else you are just another unknown face. And you cannot earn a safe bread butter, because you are not a Doctor or an Engineer! But IPL has provided chance for all those 'middle level Cricketers' from India and abroad, who were unknown faces but IPL provided them stage to put their performance and get instant recognition, money and fame. Ravindra Jadeja, prime example from India or Shaun Marsh from Australia.

Talking about experience, how amazing and invaluable would it be for these upcoming young Cricketers to share dressing rooms with the legends of Cricket! What a learning it would be to bat under guidance of Sachin Tendulkar or being trained leg spin by Share Warne. Generally, the international players do not play domestic Cricket. So, these players never have chance to have interaction with the greats of game. But with IPL, it is a 2 month long journey that these youngsters can travel with the big daddys of Cricket. Indeed, the most positive effect IPL.

  • International icons playing alongside:

Now how did it feel when Sachin Tendulkar came along with Sanath Jayasurya for opening the innings for Mumbai Indians in first IPL edition? May be the most explosive opening pair one can imagine. What a different site it is when Dale Steyn clean bowled Jack Kallis - his national teammate - and celebrated it wildly. This is another biggest effect of IPL. The iconic players rub shoulders together, forgetting their country monetarily, and bring out the best for their clubs. This is not just interesting to watch but also great professional lesson to everyone of us as to how to value team more than an individual.

IPL also gives rare chance for the ageing and fading icons to play Cricket. This not only extends their innings in Cricket but also gives chance to their fans to see them play again. It is always better to see players like Sourav Ganguly, Adam Gilchrist in Cricketing jersey rather than 3 piece suit, isn't it?

IPL 2012 Theme

  • BCCI becomes mighty:

With mighty board like BCCI to control Cricket in India, it brings good stability in administration of the game. This also helps the other boards like Sri Lanka, Pakistan, Bangladesh in that region to have big brother with them, representing the region strongly at international council.

With this huge money-power, BCCI now has fantastic opportunity to invest the money back in the game. This can massively improve the stadia, infrastructure, support facilities, coaching institutes and what not! 

This money, invested back in Cricket, will only improve the domestic Cricket. And Indian Cricket will roll into wonderful circle of strong Cricket generating money and that money generating strong Cricket for country.

    2.  Non Cricketing Effects:

  • Business Effects:

IPL, at the end of the day, is business boss! This is true for BCCI, for franchisies, for sponcerors and somewhat for players too. IPL has created enormous opportunities in India. To name a few industries which have been impacted positively due to IPL - Sports, Advertisement, Aviation, Journalism, Internet & Communication, Tourism, Hotels & Hospitality, Transportation, Entertainment/ Film industry, Cricketing industry (Umpires, TV experts, anchors etc.) at national level, then at local venues, it has impacted Music Industry, Transport, Fashion & Clothing industry,  Media, Support staff for venues, Security staff, electronic and digital industry. You name an industry and it is directly or indirectly connected with IPL. Almost evey industry and brand, may it be mobile or car, soft drink or vodka, IT industry or Cement industry- wants to get associated with IPL or the franchise. This wide spread of IPL and it's viwership is pretty good for business and Indian economy. This will help generating, though a very tiny, employment at local & at national level, which is again, absolutely nice effect of IPL.

  • Political Effects:

IPL, being high profile tournament, the Governments need to provide high security and special facilities. The uncertainty to provide the same in 2009, resulted in shifting of IPL to South Africa. On the other side, the administration, big money, glamour and power that IPL brings to Cricket has attracted politicians to administer these Cricketing associations. This is true for MCA or BCCI or ICC or even IPL. India has seen many of its favorite politicians turning into Cricket Administrators - all rounder that they are!

  • Family Bonding:

Yes, traditionally Cricket is male dominated, even while watching it on television! But with IPL it is not just Cricket that comes but Bollywood, fashion, parties, gossips, entertainment and of course all this in just 3 hours. That's why more and more females are attracted to this mega event on TV. It is a family programme with everyday new drama, more excitement. IPL brings family together at least at the dinner, which is precious!

At length, these positive effects of IPL, it is a win- win situation for everyone associated with this mega-event- players, franchise, BCCI, sponsors, spectetors and not the least - Cricket.

IPL Extra Innings Anchors
On the funny side, IPL gives chance to make an excuse to leave offices early to enjoy Cricket ;-) . It gives electronic media a reason to run cricket plus entertainment shows for hours :-D . It gives students an opportunity to break from studies :-) , it gives bloggers much needed food, to keep writing, in the down season of Cricket \m/ and it gives readers option to read all that stuff! :-P . And this is our win- win situation, isn't it?

Liked the post? Please share it over social media to help us grow. You can also follow blog by registering to email updates or subscribing to blog or Liking our Facebook page.

1 comment:

  1. Howdy just wanted to give you a quick heads up. The text in your post seem to be running off the
    screen in Opera. I'm not sure if this is a format issue or something to do with internet browser compatibility but I thought I'd post to let you know.
    The style and design look great though! Hope you get the problem fixed soon.
    Many thanks
    Have a look at my webpage piano lessons